LOXY® Print - Reflecting your brand​

LOXY® Print is your partner for creating stunning design by means of logos, colors and design elements. 

The right print solution, whatever the fabric

Logos and patterns add extra value to your garments, with the flexibility to match whatever fabric you’re working with. Whatever your material, there’s a LOXY® Print quality built to deliver the properties you need. From an elastic finish for sportswear and general workwear, to soft reflective qualities for functional wear, to flame-retardant options for protective clothing, including versions that combine reflectivity and flame resistance in a single transfer. Complex artwork, gradients, and photographic detail are also supported through our HD digital print option.

Our transfer logos are water-based and OEKO-TEX® Standard 100, SE 24-323 approved, and each quality is tested and rated for both domestic and industrial wash conditions, so your branding holds up wherever the garment ends up being cleaned.

“Simple is better”

Our “simple is better” philosophy will make your print life less complicated, with a range of versatile, multipurpose qualities for most fabrics and needs. Your brand can stand out either on sportswear, functional wear or workwear in all conditions.

a men sitting infront of a PC and a webshop

Curious how ordering works?

Visit the LOXY Print Shop to see how our platform makes it simple to manage everything in one place — uploading artwork, organizing it by folder or keyword, requesting and approving print proofs, and tracking every order from start to finish.

Pricing is transparent too: the price you see is the final invoice price, with no hidden setup, colour-change, or proofing fees.

Read more and login

LOXY® Print Blocker Ink (fabric migration)

Dark, dye-rich fabrics, especially black and navy polyester, release dye every time they’re washed or heated. That dye doesn’t disappear; it migrates upward into whatever’s printed on top, turning a crisp white or light-coloured logo dull and grey over time.

LOXY Print Blocker Ink is built to stop that migration before it reaches your logo. It creates a barrier between the fabric and the print, so your branding keeps its true colour wash after wash, instead of fading into the garment underneath.

an add about fabric migration

Which LOXY® Print quality is right for you?

Product Key Performance Wash care Typical use
Elastic, hot peel, solid colour (HD digital print available for complex/gradient artwork)

Domestic wash up to 75°C (ISO 6330); industrial wash up to 75°C (ISO 15797); tumble dry low, max 50°C; no ironing; no bleach

Elastic sportswear & general workwear

Flame retardant, hot peel, multinorm (HD digital print available)

Domestic wash up to 60°C (ISO 6330); industrial wash up to 85°C (ISO 15797); tumble dry low, max 50°C; no ironing; no bleach

Flame retardant workwear

Retro-reflective, durable

Domestic wash up to 60°C (ISO 6330); industrial wash up to 75°C (ISO 15797); tumble dry low, max 50°C; no dry cleaning; no ironing; no bleach

Functional wear needing visibility

Flame retardant, multinorm, retro-reflective
Domestic wash up to 85°C; industrial wash up to 85°C (ISO 6330 / ISO 15797); tumble dry low, max 50°C; no dry cleaning; no ironing; no bleach

Functional wear needing visibility + flame retardancy

Q&A for LOXY® Print

What is heat transfer printing, and how does it differ from screen printing or embroidery?

Heat transfer printing applies a pre-made logo or graphic to a garment using heat and pressure, rather than printing ink through a screen or stitching thread through the fabric. It allows finer detail and reflective or flame-retardant finishes that are harder to achieve with screen printing or embroidery.

LP152 and LP272 are certified to OEKO-TEX® Standard 100, Class 1. Certification isn’t listed on the current LP157 or LP277 product pages — check with your contact person if this matters for your order.

It depends on the job: LP152 is the standard elastic quality for sportswear and general workwear; LP157 is a soft quality built for flame-retardant workwear; LP272 is a soft, retro-reflective quality for functional wear; and LP277 combines retro-reflective and flame-retardant properties for functional wear in demanding conditions.

All four qualities should be tumble dried on low temperature (max 50°C), not ironed, and not bleached; LP272 and LP277 also shouldn’t be dry cleaned. Domestic and industrial wash temperature limits vary by quality, from 60°C up to 85°C depending on the product. Please check the specific product page or technical data sheet before washing at scale.

Yes, sure. Logos, reflective patterns, and graphics can be combined on the same garment as part of a full branding solution, and LP272/LP277 already build retro-reflective properties directly into the print.

LP152 is the standard elastic quality for sportswear and workwear. LP157 adds flame retardancy for FR workwear. LP272 adds retro-reflectivity for functional wear. LP277 combines flame retardancy and retro-reflectivity for functional wear that needs both. All four are heat-transfer applied and support complex artwork, including HD digital print for gradients and photographic detail (LP152, LP157).

Existing customers can log in to the Print shop to upload artwork, place orders, and track history. If you don’t have a login yet, you can contact us directly to get set up or request a demonstration of the platform. Read also: https://loxy.thurndesign.no/loxy-print-shop/

Fabric migration (or dye migration) happens when dye from dark or dye-rich fabrics,  commonly black or navy polyester, bleeds upward into a printed logo over repeated washing or heat exposure, turning light colours dull and grey. LOXY Print Blocker Ink creates a barrier between the fabric and the print to stop that dye from reaching the logo, keeping the colour true over time.

Our experts

Please do not hesitate to contact us if you have any questions regarding our products.

Håvard Spaniland

Product Manager LOXY Print

Karen Marchmann-Jensen

Key Account Manager, Skandinavia, Europa

Liz Hem

Customer Service Print